About Me.

© 2013-25

© 2013-25

Achievements

'25

Best Cover Design Award

Publishing Industry Awards

'14

Best Unpublished Comic

ComicCon India

I'm Aashim. With over 13 Years in the design industry, I’ve worked across advertising, boutique design studios, publishing, and AI-led technology. I’m currently a Senior Design Manager at HarperCollins India, with prior experience across trade publishing, independent presses, and design-led organisations.

Design, for me, starts with rhythm ~ before concept · before brief // I've spent the last decade or so working across publishing · branding · culture, mostly trying to figure out why some things land and others don't.

Lately I've been deep into motion → title design for film and music videos · that zone where type · sound · and timing collapse into each other ▸ It's where I want to be.

Outside of work: football (emotionally complicated) · playlists · graphic novels · and probably too much thinking about social media — not as a user // but as someone who watched it quietly reshape culture and still can't stop turning that over ~

The work I'm chasing lives somewhere between motion · music · sport.

Systems with feeling ↗

Software Stack

Framer

No-code web design.

Framer

No-code web design.

Figma

General Design Tool

Figma

General Design Tool

Photoshop

Image editing

Photoshop

Image editing

Illustrator

Graphic design

Illustrator

Graphic design

Indesign

Publishing

Indesign

Publishing

After Effects

Motion Graphics

After Effects

Motion Graphics

Selected Experience

Download CV

Freelance Visual Designer

India and INternational

'26 - present

Working with brands, agencies, and creatives to craft visual identities, design engaging websites, and capture authentic stories.

Freelance Visual Designer

India and INternational

'26 - present

Working with brands, agencies, and creatives to craft visual identities, design engaging websites, and capture authentic stories.

Senior Design Manager

HarperCollins India

'24 - 2026

I jumped back into publishing with HarperCollins and handled their Literary and Commercial division lists.

Senior Design Manager

HarperCollins India

'24 - 2026

I jumped back into publishing with HarperCollins and handled their Literary and Commercial division lists.

Brand Designer

Crux Intelligence

'22 - 2023

I handled brand design for Crux Intelligence, an AI-powered analytics company within Fractal Analytics. Creating their new website and

Brand Designer

Crux Intelligence

'22 - 2023

I handled brand design for Crux Intelligence, an AI-powered analytics company within Fractal Analytics. Creating their new website and

Art DIrector

Various Design Studios

'16 - 2023

I have been a design nomad, joining and working with many different design agencies on a wide range of projects, from Brand Campaigns and packaging to award-winning annual reports.

Art DIrector

Various Design Studios

'16 - 2023

I have been a design nomad, joining and working with many different design agencies on a wide range of projects, from Brand Campaigns and packaging to award-winning annual reports.